SEO COMPANY OR SEO SPECIALIST: WHOM SHOULD I HIRE?
Search engine
optimization (SEO) has become one of the most
important marketing strategies to generate website traffic and online sales.
Social media platforms such as Facebook and Twitter have been marred by fake
news and data breaches. Moreover, people are spending less time on them. So,
appearing on first few pages in search results have become one of the
necessities for online businesses. To achieve this goal, optimizing web page to
appear on first few pages is important. The next question is whether to hire an
SEO company or an SEO specialist. Though both of them have pros and cons,
advantages of SEO company outweighs that of SEO specialist. Following are some
of the reasons why to hire an SEO company:
Manpower with knowledge:
Once you
hire an SEO firm, there is manpower with extensive knowledge. The combined
knowledge of few outweighs knowledge of a specialist. Moreover, hiring a firm
saves you days of hiring process, sorting through resumes, and interviewing. If
you are not knowledgeable about SEO, how will you determine who is the best
person for the job? An SEO firms have manpower that have knowledge with which
they can optimize ranking, devise strategy, and resolve issues.
Proven expertise:
An SEO
company has case studies and track of previous projects they have undertaken,
challenges, and solutions on them. With that expertise, these companies can
take your campaigns ahead by deploying proven online marketing techniques.
Moreover, they invest in research, testing techniques, and attending SEO
conferences to keep knowledge of their employees updated.
Collaborative efforts:
Putting all
your eggs in one basket may be the biggest risks you can take with online
marketing by hiring a specialist. When you hire an SEO firm, your project is
seen from many perspectives as there are dozens of specialists in the firm.
Moreover, the campaign is managed and monitored by managers, VPs, and
directors. Without different perspectives to your project and lack of expertise
can be harmful for your SEO for short as well as long term.
Result driven:
SEO firms
take a lot of efforts to keep you as a client. This motivates them to increase
productivity and provide results. These firms track all the progress through
analytics, ranking, and overall return on investment. Moreover, you can have a
look at previous clients and track their success. If you are not getting
results or quality of their work does not match what was promised, you can fire
them. To prevent from getting fired, they will take extra efforts to deliver
results.
Cheaper services:
You can pay
an SEO firm on monthly basis or pay only for their services. Hiring an SEO
specialist can be expensive as you need to scale up their salary based on
experience and expectations to hire the right person for the job. Moreover,
there are benefits, pay raises, and bonuses that need to be included. Moreover,
SEO teams can be long time partners and SEO specialists can switch jobs if they
are getting pay raises in another company. Again, the cost and time are
incurred in hiring a new specialist. Whenever you are hiring an SEO firm,
ensure the firm is reputable, experienced, and successful in helping clients
achieve results. Kaizen Design Studio is one of Digital
Marketing Company in Pune, India
helping clients optimize SEO ranking and generate website traffic, drive sales,
and have high conversion rates. It always strives to cater demands of clients
and help them gain expected results.
About Us
Kaizen
Design Studio is a multi-faceted digital marketing company
in Pune with an unwavering focus on attaining numerous Uno status amongst
advertising agencies in Pune. We do this through creativity, dedication,
technological advancement, and unmatched customer service. Get in touch with us
for the right marketing and advertising solutions.
Continuous improvement’, as our tagline reads, is the main principle
of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves
and our services. We believe in pushing the boundaries of creativity, and
setting new standards of achievement for ourselves. Applying these principles and more,
Kaizen Design Studio has grown from strength to strength, and is now one of the
most sought after, corporate video
production in pune ,India.
Contact Us
Sr.No. 20/3/2, Pashan Road,
Near to Maratha Mandir,
Bavdhan Khurd, Pune, 411021
Email Id : info@kaizendesignstudio.com
Website : https://www.kaizendesignstudio.com/
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