How to design logo for your company branding and promotion?

  As the era of internet emerged, the corporate branding and advertising strategies also changed. The television commercials were used to advertise and spread the word about the brand. However, the trend has shifted to corporate videos. The web-centric video advertising has gained momentum and corporate videos have become a powerful way to reach masses and connect with potential customers. Riding on the wave of change in habits of people , branding companies in Pune, India   have shifted their focus to creating corporate videos to convey the brand image and philosophy. The videos have given more return on investment nowadays than commercial advertising strategies. Following are some important reasons why businesses need to opt for corporate videos: Reach masses in short time: The corporate videos are not longer than five minutes generally. In this short time, business, product, and services can be showcased in a quick, informational, and creative way. When the video is...

  So, you’ve hired one of the best PPC companies in Pune, India and have started your online campaigns, but the right clicks aren’t just coming through? Then you start pumping more money into your campaigns, but the result is still not the one you want? Well, the whole digital marketing world is seeing a shift. Here’s what’s really happening and what you need to do to ensure your digital marketing campaigns get the right results. First, we need to understand what SERP is Search Engine Results Pages (SERP) is the pages that carry the links that appear on the search engine after you’ve searched for something. The technical term for what your search is ‘keywords’, and in layman term, it is referred to as ‘query’. Now, on the page, you will see a mix of paid links and organic links. The paid links, as you may know, are the result of PPC campaigns. Therefore, getting here is not difficult. The organic links are the links of pages that are most relevant to the search according to ...