How to design logo for your company branding and promotion?

  Search Engine Optimization (SEO) became a thing in the late 1990s. Now, for more than 20 years, numerous SEO practices and strategies have been introduced and applied by various companies and specialists to attract and funnel web traffic towards them. After short stints with different search engines like Yahoo and Bing, it is Google that has solidified its mark on SEO. With their revolutionary algorithms and backend programs aiming to target appropriate content to the appropriate web audience, companies swarmed in and were delighted with the results. And ever since, Google has been continually looking to ensure efficient and effective optimization to their users by constantly observing and understanding the various factors related to data search results and how this data is processed. One such practice and technique that has been doing rounds recently is Semantic Search. If you happen to be associated with an SEO company in Pune, India   you might have already come ac...

Thinking of hiring a good website design and development company? First, here’s what you need to know about design. The Design is the process of collecting concepts and visually arranging and implementing them in order to create an image. Web design is the similar process of creating with the intention of presenting content on electronic web pages, which the end-user can access through the internet with the help of browsers like Google, Bing and many more. There are few key elements to web design and they are as follows. So how has web designing changed over the course of time? Simply put, the concept of web designing has changed a lot in the last two decades but one needs to ask where are they going? Or how will the website be in the future? In today’s era, technology is moving at such a rapid pace that it’s difficult to keep up with the kind of technologies that are out there. Within a span of few years, technology has changed our means of communication, how we find information...

We all know that communication plays a vital role for any business. If your audience or your client is not aware of what business your company is doing, then it will not generate leads or help your company to grow. So yes, communication is a vital element for a company’s growth. However, in today’s modern era visual plays a striking role in order to have an impression in a customer’s mind. This is because a visual design remains fixed in viewers mind. A visual or graphic design conveys a message along with a bunch of innovations. Graphic designing process involves a combination of technological, aesthetics and inventive thinking to generate ideas. Here is a list of few as to why graphic design is important for a business. Helps to create brand awareness A company’s image starts with a prodigious logo which needs to expand to a large target audience. The design of your logo should be made functional, attractive and professional for your target audience. The brand of your company ...

  Google AdWords is one of the most popular online advertising platforms. Its pay per click (PPC) feature has attracted a lot of marketers as they need to pay only when someone clicks on those ads. If you are thinking about launching an AdWords campaign for your organization, the budget depends on how much marketing budget you have been allocated and the average value of each sale. For example, a bike selling company’s budget will be different than a clothing company. So, every company has a different budget. Branding and digital marketing companies in pune , India can guide you set the budget and run an overall campaign. Following steps will guide you to determine how much money you should pour in your AdWords campaign. Take help of Google’s keyword planner: The first step to launch a campaign on AdWords is to determine which keywords will be targeted and how much you are willing to pay for every click. Using Google’s keywords planner will help you in determining which key...

    Design is a visual language and the future of all communications. Texty and word heavy communication are now taking a backseat to creative designs. Web design companies in Pune, India have now caught up in this trend, and are leading the front for creative designs. The hallmark of a good design is that it imbibes what it wants to communicate. Just a design that looks good won’t do. There’s has to be meaning and a message in it. There’s a method to this madness. Therefore, for a successful online presence, you need trendy web design that more than just a design. It should be in-tune with your business. Latest Trends Minimalism Minimalistic designs are all the rage. This trend has also found its way into website designs. The trend of minimalism began with artists in the 1960’s and 1970’s. Today, it has seen a revival in the digital age. It follows the principle of “Less is more”. Very few colors are used, and the main design is the focal point. There are a no dist...