How to design logo for your company branding and promotion?

    Google is changing the way it works and this happens because of the algorithms it applies after a certain duration of time. The algorithms are based on certain aspects like content quality and keywords. Last decade, the Google algorithms were updated several times and there were sea changes in terms of the conditions for the ranking of a certain article after a person searches the particular term on Google. For amazing content writing services in Pune , Kaizen Design Studio is the ideal option for you! An efficient team of content writers craft the best content for your brand and make sure that the websites are ranked in the top search results.   At the initial stages, Google featured articles that had more keywords in the article. Keyword stuffing worked as a prerequisite for ranking a website on the top of the search results. Afterward, Google made mammoth changes to its algorithms & a system evolved where content is the king! Now, Google ranks the articl...

  Content is undoubtedly the king when it comes to marketing! Engaging content is what helps in better lead generation and greater conversion rates. In order to get amazing content,   a good creative agency is needed. Kaizen Design Studio, a content marketing company in Pune offers amazing content marketing services in Pune. It has the best content creators that have experience in crafting content for various industries right from real estate to restaurants.   When it comes to content marketing, it is classified in various types that can be used for the benefit of your business. Here are popular content marketing types that can boost your business to a great extent. Video content Video is a fabulous way of engaging your audience. Nowadays, video content is trending and captures the maximum attention of the viewers. According to a study, video increases a 105% time increase on your site. Another study revealed that over 96% find videos helpful and 75% of viewers a...

  In this era of digitization, where every business is going online, digital marketing holds a key role in your business growth. Be it a small business, startup or an MNC, having a digital marketing company by your side can bring you the results that you have been long waiting for. Reaching new audiences and tapping new clients are just a few advantages of digital marketing. Although, finding a digital marketing company is a concern for many businesses, considering the budget vs. the results they are looking for. There are very few digital marketing companies in Pune, who provide affordable yet excellent service in digital marketing. Kaizen Design Studios is one such digital marketing companies who not only provides the best and affordable digital marketing services in Pune but is also extremely goal-oriented and professional. They are known for going out of their ways to assist you to heighten your business prospects! Their expertise in the field of digital marketing is what ...

    Influencer marketing is a new type of marketing where a digital marketing reach in Pune or a branding agency in Pune would focus on using the popularity and reach of trending/popular or influencing leaders in the market to convey your brand’s message to the larger audience. It means rather than reaching the audience directly, you as a digital marketing agency , would pay market influencers to get your message out in the public in an effective way.For better effectiveness and more reach, influencer marketing companies run social media marketing or content marketing campaigns simultaneously. This supports the influencer marketing. Top Influencer marketing campaigns to follow 1. Conduct Giveaways Marketers use many social media tactics and run multiple campaigns on social media . Out of all these campaigns, giveaway campaigns attract more attention as it brings in mutual benefit and is simple and tempting. Giveaways help in creating the expected brand awareness. ...

Google is changing the way it works and this happens because of the algorithms it applies after certain duration of time. The algorithms are based on certain aspects like content quality and keywords. Last decade, the Google algorithms were updated several times and there were sea changes in terms of the conditions for the ranking of a certain article after a person searches the particular term on Google. For amazing content writing services in Pune , Kaizen Design Studio is the ideal option for you! An efficient team of content writers craft the best content for your brand and make sure that the websites are ranked in the top search results.   At the initial stages, Google featured articles that had more keywords in the article. Keyword stuffing worked as a prerequisite for ranking a website on the top of the search results. Afterward, Google made mammoth changes to its algorithms & a system evolved where content is the king! Now, Google ranks the articles on a website bas...

A business or brand is dependent on successful marketing strategies. The growth and prosperity of a brand or company are dependent on how the company endorses itself on social media . Communicating your customers’ successes can be the strongest marketing approach out there. Nothing sells your product, service, or organization better than promoting the positive experiences of your existing customers or clients. A corporate video production company can help you in making a good testimonial video. Among the top video production companies in Pune, Kaizen Design Studio acquires the top position. So, the next time you think of a good explainer video company in Pune , Kaizen Design Studio is the best option! Continue reading to learn how video customer testimonials can benefit your company. Increase the emotional quotient Testimonials trigger emotion in your audience. A video testimonial will help show them how your business can solve their problems and why you are the best choice for...

The methods of generating leads through social media have changed drastically over the years. A digital marketing company has to be updated with the latest trends in order to generate more leads for their clients. The social media strategy changes every year as the social media platforms constantly update their systems according to the demand of the majority audience. If the brands do not change according to the changing trends, the end is near for them on social media! If you are new to the social media field or need a revamp, Kaizen Design Studio, a social media marketing company in Pune will scale your brand to new heights of success! Instagram stories On the lines of Snap chat, Instagram started the stories format and instantly it connected with the users to a great extent. Instagram even started a marketing mechanism for sponsored ads through stories. The stories are great for offering a glimpse of your brand to the users. Nowadays, users don’t read long articles for underst...

A social media strategy has to be designed keeping in mind the changing trends of social media platforms. Read this article so that you can get an idea of how social media platforms will function in 2021. Know about the features and formats that will help you carve a social media strategy accordingly. If the brands do not change according to the changing trends, the end is near for them on social media! If you are new to the social media field or need a revamp, Kaizen Design Studio, a social media marketing company in Pune will scale your brand to new heights of success! Influencers to capture the market, especially micro-influencers! Social media influencers have a profound impact on the audience. Marketing your brand with the help of influencers can be a great way and will be trending in 2021. Micro-influencers with a niche audience as same as your brand category can also be a good way of marketing your brand! The benefits are cost-effectiveness and the achievement of attractin...

  2 decades ago, the screen size was only limited to a desktop but as the years rolled by, the advent of mobile phones, Tablets, Laptops, and other gadgets enabled the people to view the website on various screen sizes. For this, the website size had to be adjusted according to the dimensions of the screen. The users experienced difficulty in viewing the website as it was made according to the dimensions of the PC. This is where responsive web design came in and changed the entire scenario. Responsive web design means making websites that can adapt to the size of the website visitor’s viewing screen. Responsive web design changes the layout to offer an experience based on the device being used. Websites not optimized for all screens can go low on the search engine rankings. So, responsive web design is necessary for the same. Let’s go through the benefits of applying responsive web design to your website. Improved website surfing If a website is not responsive, then the us...

The advertising field has undergone a sea change in the way it functions. 2 decades ago, the world was much dependent on traditional marketing but as years went and the internet flourished, Digital advertising enormously prospered. This form of advertising allows you to reach people with the right message. You may think you’re doing this already through print media. But when you see the impact of digital campaigns, you’ll see how digital advertising is raising to a great extent in advertising. Many advertising agencies in Pune are available for the perfect strategy for your business. Kaizen Design Studio, one of the best advertising companies in Pune   will definitely help you to carve out the perfect strategy for Digital advertising. So, if you are thinking about a good creative advertising agency in Pune, Think Kaizen Design Studio! Digital advertising is a component of digital marketing but is totally different in terms of the objectives. To know more about the features a...

Content is undoubtedly the king when it comes to marketing! Engaging content is what helps in better lead generation and greater conversion rates. In order to get amazing content, a good creative agency is needed. Kaizen Design Studio, a content marketing company in Pune offers amazing content marketing services in Pune . It has the best content creators that have experience in crafting content for various industries right from real estate to restaurants. Social media posts Social media is a powerful medium for lead generation. The type of content you post on social media regarding your brand is directly proportional to the conversion rate! Developing engaging content through social media is a fabulous method of interacting with the audience. It can surely increase your prospects of achieving maximum leads. Always remember that social media posts are not only meant for lead conversions but also to keep the leads hitched to your brand afterward. Create content accordingly and ensu...

  Corporate video marketing is a tactic used by many businesses nowadays to create brand awareness and to market their products and services in a better creative way. Animated explainer videos have always been a great addition to the trends in this sector. Motion graphic or animated videos not only make your brand seem more unique and different but it also adds to the value of your brand. Especially, if you are talking about social platforms, animated videos have always been a hit. However, finding the right fit for your corporate video production in Pune seems a great deal . Kaizen Design Studio is a leading motion graphics company in Pune who can be of great help to you if you are looking for some high-quality and creative explainer videos. Their dynamic skills in motion graphics services are impeccable and their ideas, out of the box! They have some remarkable experience in creating the best graphic animation videos in Pune. Let's check out the top 5 benefits that animat...

Before we start exploring the various aspects to create a perfect landing page, let’s understand what exactly a landing page means. A landing page is literally where a prospective consumer, buyer, or any visitor ‘lands’ after they click any ad banner, a link in an email newsletter, or a link on social media platforms. Landing pages are created with a single aim or objective, also known as the call to action (CTA). Landing pages can be bifurcated into two segments mainly: Reference landing pages and Transactional landing pages. A reference landing page gives information about a specific product or service of a business. A transactional landing page motivates an individual to make a specific purchase or encourages him/her to fill a contact form for a prospective sales lead. As per the study conducted by Word Stream, the average landing page conversion rate stands at 2.35 percent. Are you wondering how to achieve it? Here are some important factors that will help you create an extraordi...