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Showing posts with the label corporate branding

Boost your brand using Instagram

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Humans are social animals. We crave for social engagements. Social Media has emerged as a great tool for social media engagement. An average person views his social media account at least once a day.There are many social media accounts through which social media engagement occurs but platforms like Facebook, Instagram and Twitter are very popular. Kaizen Design Studio is one of the leading branding agencies in Pune  that can help your brand grow with its brand design consultancy expertise! It has transformed itself in a marketing tool that can be helpful for any brand to attract customers. So, what exactly do you need to attract customers through Instagram? Indeed, it’s a herculean task to start from scratch but if you follow a few simple steps and focus on the same, your brand can be a hit on Instagram in no time! Have a look. Develop great content Content is the oxygen of any social media platform. Creating great content works like magic on Instagram. Bland and boring cont...

USE OF EXPLAINER VIDEOS FOR BUSINESS

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There are numerous ways in which they can be used to maximize their impact and help the brand   in creating awareness. Following are some of the ways in which explainer videos can be used efficiently. Corporate Video Marketing has become synonymous with the launch of a business or brand. It is an essential component that drives your business towards prosperity! Great motion graphics, appealing content and awesome quality make a good corporate video. One of the leading firms in Corporate video makers in Pune, Kaizen will definitely give your business a much-required boost to your company. If you are looking for a good video production company in Pune, Kaizen Design Studio is the perfect option!   What are explainer videos? An explainer video is a short video used for marketing purposes that highlights a company’s product, service, or business idea in an efficient manner. It is an engaging marketing video that explains the essential features of a product. Various brands ...

HOW TO CREATE AN UNFORGETTABLE VIDEO IN LESS TIME

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There will always be a scenario when a corporate client tells a video production company to make a corporate video   for them in only two minutes. Given the number of huge projects they have undertaken, it seems difficult. There are huge assets to be shown and a lot of information to be conveyed. Here lies the problem. Including every piece of information can have a negative effect. As the human mind has limits, grasping too much information can result in less recall value. There are some misconceptions that make the corporate video forgettable and boring. Let’s shade a light on some of them. Misconception 1: More information equals to more value. focus on emotional engagement rather than loading the video with a lot of information. Engaging the viewer emotionally will increase the recall value. Telling a story creatively will help in engaging them emotionally and making an unforgettable video. There is a rule of thumb which states that there should be 20-30 seconds breathing...

How to make a quality video in very short time?

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There are huge assets to be shown and a lot of information to be conveyed. Here lies the problem. Including every piece of information can have a negative effect. As the human mind has limits, grasping too much information can result in less recall value. There are some misconceptions that make the corporate video forgettable and boring. Let’s shade a light on some of them. Misconception 1: More information equals to more value. focus on emotional engagement rather than loading the video with a lot of information. Engaging the viewer emotionally will increase the recall value. Telling a story creatively will help in engaging them emotionally and making an unforgettable video. There is a rule of thumb which states that there should be 20-30 seconds breathing room in a two-minute video. Misconception 2: There is no difference between written messaging & video messaging here are professionals who are good at conveying the message through the textual format. They believe sayi...

How to make a unique video in very short time?

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There will always be a scenario when a corporate client tells a video production company to make a corporate video for them in only two minutes. Given the number of huge projects they have undertaken, it seems difficult. A lot of information can be tempting, and making an excellent video conveying each piece can be easier, but this may impact negatively on the company. There are some misconceptions that make the corporate video forgettable and boring. Let’s shade a light on some of them. Misconception 1: More information equals to more value. We may be driven by a conception that offering more information through video would provide more value. Turns out, this is a misconception. Studies show that people can remember the only handful of points out of a video. So, instead of conveying 10 points, convey only 5. The best way to do this to determine the priorities and which points can be focused on to make the maximum impact. Misconception 2: There is no difference between written m...

Essential Body Language hacks you should know while facing camera

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People judge based on body language cues and connect with a person based on how he says what he says. The first impression is made in the initial 10–15 seconds and it impacts the decision to watch the remaining video. Getting nervous in front of the camera is acceptable, but the acceptance will not help. Laughing is the trick Before you start filming for a video, try laughing. The nervousness will grip you, but laughing will reduce nervousness. Forcing yourself to laugh will help you become confident and feel warm and enthusiastic. Even the fake laugh will do the trick. Smiling will help you, but laughing will make you ready for facing the camera with a relaxed mindset. Once you become confident, get the right pitch with more than one takes. Speak loud to get in motion The deep breathing technique will also help. Taking deep breaths and breathing out releases tension and makes a person calm and composed. This calmness will help in getting the right tone in the video. Vary ton...

Body Language hacks you should know while facing camera

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The first impression is the last impression. It is true in the case of meeting in person as well as watching a video. When you are facing the camera for a video, the body language matters along with the subject you are talking about. There has to be a confident manner in which you tell the story that can connect the target audience. Here are some of the hacks to keep in mind. Laughing is the trick Before you start filming for a video, try laughing. The nervousness will grip you, but laughing will reduce nervousness. Forcing yourself to laugh will help you become confident and feel warm and enthusiastic. Even the fake laugh will do the trick. Smiling will help you, but laughing will make you ready for facing the camera with a relaxed mindset. Once you become confident, get the right pitch with more than one takes. Speak loud to get in motion Trying to control the tone from the beginning will make you more nervous. Initially, speak loudly to gain little confidence. Once you get...

WHAT IS MOTION GRAPHICS AND HOW IT IS USEFUL?

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Motion graphics is animation, but with text as a major component. Essentially, it’s an animated graphic design. Motion graphics make your videos more exciting, after all, who doesn’t love watching exciting illusions of motion. Move over boring presets! Getting high-quality 2D motion graphics means adding energy and creativity to your projects. Corporate video marketing benefits a lot from motion graphics. It forms an important component of any corporate video. Easily to share in this social media world everyone is depend on social media for news, online education courses, updates, information etc by sharing motion graphics   on social media you can reach to more people. Emotionally Captivates You! Beyond being attention-seeking, motion graphics actually affect our emotions; it’s a biological response. Thanks to the phenomenon of emotional contagion, we immediately empathize with and mirror the emotions of the experiences we see on a screen. Audience connect as strong a...

ULTIMATE GUIDENCE OF HOW TO SHOOT FANTASTIC CINEMATIC REAL ESTATE VIDEOS

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They say there’s no better investment than real estate. Sure, they’re talking about investing inland, but it’s also true for commercial videography. If there’s one industry that remains constant, it’s the real estate video industry. Motion Graphics help the video to enhance it and load it with attractive graphics. Corporate Video Marketing helps to focus on targeted audience. Kaizen Design Studio carries out the best Corporate video production in Pune. If you want your real estate business to flourish, then, Kaizen is the answer to your business promotions! Real estate is a visual medium, so photos and videos are crucial to sales. This includes everything from home sales, luxury office space, or extravagant vacation rentals. Pictures are crucial to websites that showcase homes for sale, hotels, and even other many types of places. But often, real estate agents find themselves needing to showcase bigger properties in bigger ways. This is where real estate video has seen huge growth....

Tips for Corporate Company Video Profile

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  A   Company Video   profile gives   you a brief synopsis of who a company is, what they do, company motive   and the features or benefits they offer to customers. A profile video is nothing but   a short video with a duration of 1 to 2 minutes that gives an overview of your   brand. It introduces who you are, what you do, what kind of audience you're Focusing. Corporate video marketing has taken the center stage in regard to a band or business. Videos have become a great way of engaging people with a brand or company. Awesome motion graphics has a lions share in successful video marketing. If you are looking for corporate video production in Pune , Kaizen Design Studio is the best option! Skilled team and efficient work are the factors that make Kaizen Design Studio the best video production in Pune. A company video profile literally describes a company, that is, the origin, the services you provide and the specialty of a brand or company. It l...

USE OF EXPLAINER VIDEOS TO FOCUS ON YOUR TARGET AUDIENCE

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  Corporate Video   Marketing has become synonymous with the launch of a business or brand. It is an essential component that drives your business towards prosperity! Great motion graphics, appealing content and awesome quality make a good corporate video. One of the leading firms in   Corporate video makers in Pune, Kaizen will definitely give your business a much-required boost to your company. If you are looking for a good video production company in Pune, Kaizen Design Studio is the perfect option!   Corporate Video Marketing has become synonymous with the launch of a business. It is an essential component that drives your business towards prosperity! Great motion graphics, appealing content and awesome quality make a good corporate video. One of the leading firms in   Corporate video makers in Pune, Kaizen will definitely give your business a much-required boost to your company. If you are looking for a good video production company in Pune , Kaizen...

How to create a great Testimonial videos?

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  Testimonial video is a video of a customer where customer gives a review of a product. they share the experience of a product use how to use product what are the benefits to use of that product and   how   product has help them to solve there problem. before buying any product online we check what other people say about that product we check reviews of product and upon review we decide whether we have to buy that product or not. This is the kind of testimonial that will connect with real people looking for solutions to real issues. Positive customer testimonials help to create a reliability of your business. Customer testimonials are recommendations from satisfied buyers that affirm the value of a product or service.   having a customer testimonial on your website increase purchasing process of your product.     testimonial videos helps to build a brand trust and know your audience that how amazing your product is. Communicating your customer succes...

How corporate videos are beneficial for your business?

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Corporate video marketing is play a important role in your business growth.its a best way to show your business to audience.  Video is a very easy and comfortable method for delivering information in a personal and high impact way fastly to the audience. clients prefer corporate videos than reading messages.   Videos having high ranking on social media Videos are straightforward method to deliver a messages rapidly. People are watching videos everyday. videos are a more powerful strong   way to convey your message in a very short time of period to the audience.   Creative Brand Awareness What makes your video special is separates you from a your   competitors.when customers share your videos on social media then its give you free advertising for your business and more people will get you know about your brand.   Customer Testimonials Customer satisfaction should be the   main purpose of brand .its effect success of your business or...

HOW A CORPORATE VIDEO CAN HELP YOU RANK HIGHER ON GOOGLE

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A good corporate video  also helps in ranking you in the top Google search results. The output More audience reach of your business! All of this comes under Corporate branding. A fabulous corporate video is a key to great corporate branding. For this, a good corporate video production company should help you in carving a good marketing strategy. Kaizen Design Studio, a corporate video production company in Pune provides the best corporate video services. It is a corporate video maker company in Pune that will boost your business prospects to a great extent by preparing amazing corporate videos that will always rank higher because of stunning graphics and excellent content! Demonstrate your product Your product or service is the main foundation of your business. Show a short demo of your product or service. Let the users explore the uniqueness of your product or service by viewing the demo. This will help in up-gradation of your Google ranking. Entertain, Entertain and Ent...

How to Use corporate videos and rank higher on google ?

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A good corporate video  is the need of the hour for the smooth sailing of a business as it defines your business or brand in a proper manner. Making videos that promote your business or brand is called corporate video marketing. Corporate video marketing is an important aspect of any business. This is an effective method to reach your audience. A good corporate video also helps in ranking you in the top Google search results. More audience reach of your business! All of this comes under Corporate branding. A fabulous corporate video is a key to great corporate branding. For this, a good corporate video production company should help you in carving a good marketing strategy. Kaizen Design Studio, a corporate video production company in Pune provides the best corporate video services. It is a corporate video maker company in Pune   that will boost your business prospects to a great extent by preparing amazing corporate videos that will always rank higher because of stunning ...

REACH THE RIGHT AUDIENCE THROUGH A CORPORATE VIDEO

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Corporate videos  have multiple uses. You can use them as training videos, brand stories, product promotions, new launches, service updates, etc. There’s a lot you can do and say through corporate videos. Corporate videos are also a mark of a professional company. The best companies invest a lot in video content, and make great use of these videos through their marketing and advertising channels. Pune is becoming the hub for corporate videos. Owing to demand, you can now easily find a good corporate video production company in Pune. The keyword here is good. With good, there’s also bad and ugly. So, make sure you are hiring the right corporate video production company who will help you reach your audience in the fastest growing form of communication – video. Videos are quite hot on social media According to studies, people are more likely to read and share a video they like than an article or blog. This has also prompted social media platforms to give more precedence to video...

Themes used in video blogging on corporate websites

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In a changing scenario where everything is required instantly, videos blogging on the corporate website becomes an essential option. Conveying messages in a precise way and short duration will help companies in connecting with their potential and current customers. Following are some of the common themes used in video blogging on corporate websites. Core values As people do business with people, CEO can sit down, face the camera, and give information about its values. On the other hand, several clips can show how those values are practiced with CEO’s voice in the background. This would connect people with the business. The content will be more personal and engaging, so it will help in connecting people at a personal level. Customer experiences & feedback One of the most influential marketing tools is a testimonial of customers. Instead of posting their feedback through textual format, it can be posted in a video format. As potential clients can see customers personally and ...