How to design logo for your company branding and promotion?

  Content   has become the crux of any company or brand. It is responsible for driving traffic and convert your audience to loyal customers of your product. There are many content writing services in Pune that provide you content for your brand, but if you want an excellent content strategy for your brand, Kaizen Design Studio is the best option. One of the best content writing companies in Pune , Kaizen Design Studio will surely give you an amazing content strategy that will play a key role in driving your brand towards success! According to a recent survey, over 63% of businesses have a planned and documented content strategy. With these statistics, you can imagine how important is a content strategy for any brand. Here are some great tips to create an excellent content strategy. Confirm and validate your ideas A content strategy requires information that’s verified and true. Every time you get a new idea, make sure that you verify the details about the idea you are a...

    A business or brand is dependent on successful marketing strategies. The growth and prosperity of a brand or company are dependent on how the company endorses itself on social media. Communicating your customers’ successes can be the strongest marketing approach out there. Nothing sells your product, service, or organization better than promoting the positive experiences of your existing customers or clients. Video testimonials are a prospect’s mental guarantee that they are about to make a good buying decision by investing in your offering. A corporate video production company can help you in making a good testimonial video. Among the top video production companies in Pune , Kaizen Design Studio acquires the top position. So, the next time you think of a good explainer video company in Pune, Kaizen Design Studio is the best option! Continue reading to learn how video customer testimonials can benefit your company. Easy to share Text-based testimonials are undoubt...

    ASO or App Store Optimization is a way of making sure that your app meets the app store ranking process and rise to the top of a search result page. But how can your app get optimized for better discoverability in an app store? To give you an idea about ASO better, we are writing this small guide with which, you can understand ASO in a short period of reading. ASO comes under SEO marketing tactics only and thus if you are looking for ASO services in Pune , you need to hire an expert and experienced SEO company in Pune. We are Kaizen Design Studio, a full-time branding company providing SEO services in Pune . First things first, what is App Store Optimization Just like online marketers use search engine optimization, or SEO, to induce their web pages ranking highly in Google’s search results, app developers should use App Store optimization, or ASO, techniques to urge their app to the highest of app store search results. It’s may be viewed as App Store SEO. Unf...

  A good corporate video is the need of the hour for the smooth sailing of a business as it defines your business or brand in a proper manner. Making videos that promote your business or brand is called corporate video marketing. Corporate video marketing is an important aspect of any business. This is an effective method to reach your audience. A good corporate video also helps in ranking you in the top Google search results. The output: More audience reach of your business! All of this comes under Corporate branding. A fabulous corporate video is a key to great corporate branding. For this, a good corporate video production company should help you in carving a good marketing strategy. Kaizen Design Studio, a corporate video production company in Pune   provides the best corporate video services. It is a corporate video maker company in Pune that will boost your business prospects to a great extent by preparing amazing corporate videos that will always rank higher because ...

  Formation of SEO strategies is important for your business to list well on the Search Engine Ranking Page (SERP) but only great SEO strategies don’t work! There are many amazing applications and tools available online for making your business rank on the top page. Google My Business (GMB) is one of the vital tools that benefit your brand to a great extent. Don’t know what exactly GMB is and the methods of optimization? Read on to know more. Kaizen Design Studio specializes in ensuring your presence is correctly optimized for claimed and constructed so that Google Bot finds it greater relevant than your competitor’s presence. Get local web visibility means more business, Local SEO Services in Pune . GMB is a free tool by Google made for businesses and brands.   It enables you to portray how your company’s or business information is listed via Google search. GMB can help you manage varied features that help your business grow like the location of your company or business ...

    Digital marketing is one of the most disrupted industries in the world. What’s hot today could become yesterday’s technology in a matter of months, even weeks. Therefore, you need to stay updated regarding the latest trends in digital marketing. 2021 is going to bring in many changes in digital marketing, and any good digital marketing company in Pune will tell you to incorporate these trends into your marketing strategies right now. Adjacent Searches – Here’s how most SEO strategies tend to work. Target a page, select a few keywords and terms related to that target, and get ranked. While this has worked so far, it’s not going to be enough in 2021. It has become important to also rank for keywords and terms that are similar to your business. Your search profile needs to be a lot stronger than it is because other businesses have already begun targeting adjacent searches and you may lose business. SEO Voice Search – Voice search is the next big areas of focus in t...

The international virtual reality (VR) market is set to reach a staggering value of $200 billion by 2022, and one of the biggest contributing factors for this is going to be social media. With so much technological advancement expected in both these industries, it was only a matter of time that marketing experts found common ground for enhanced media experience. Corporate video agencies in Pune are already using virtual reality for social media. Its use is going to become even more popular on social media in the coming few years.   What is Virtual Reality?   Virtual reality is a 3D-generated interactive environment simulation that engages the senses to bring about a feeling of reality. Virtual reality is not a new technology. It was invented back in the 70s, but back then, it was too big and clunky and worst of all, expensive.   Today, technology has caught up to make VR making it smaller, easily accessible, and most importantly, affordable. There are proper VR hea...

  There are very few digital marketing companies in Pune , who provide affordable yet excellent service in digital marketing. Kaizen Design Studios is one such digital marketing companies who not only provides the best and affordable digital marketing services in Pune but is also extremely goal-oriented and professional. They are known for going out of their ways to assist you to heighten your business prospects! Their expertise in the field of digital marketing is what makes them the best digital marketing company in Pune. Social media groups Building the right connections and reaching the right audience is what can make you go from 1 to 100 at once. And joining social media groups helps you in achieving both. There are ‘n’ number of people who in search of the right brand, services or products connect over such groups. You can search for a niche group that is related to your business and can join it. Apart from reaching the right audience and promoting your brand in specif...

    Logos reflect what a business or an organization is about. It reflects the philosophy of a brand . Creating a logo is one of the major tasks as it helps businesses and organizations get noticed, talked about, and remembered. A logo is an essential and integral part of the brand and it is the design by which people recognize the brand. Though there are logos that are too small and simple, there is a great deal of work involved in coming to the final design. There are five common characteristics of great logos 1 . Simplicity From Nike’s swoosh to McDonald’s two inverted curves logo in the shape of M, great logos are the simplest. This helps people in remembering and recognizing a company among the chunk of competitors. A simple logo makes engagement with people easier, so spending time in achieving simplicity will make a brand recognizable instantly. Great logos are timeless, iconic, and most importantly, simple. 2. Memorable All great logos are easily recogniz...

Thinking of getting into digital marketing for your business? You are on the right path. The first thing you need to do is get in touch with a good web design company in Pune . A good website is the start of a successful digital campaign. Therefore, you should take your first step into the digital sphere with a website. How to Start? You may have seen many ads stating that buying a domain and starting a website is easy, but that is not the truth. Buying a domain may be easy, but getting your website online is not. Though there are website builder apps and programs, a layperson would struggle to make their website as they have no knowledge of content, design and development. These three together are responsible for a good, functioning website. Content Content is text that would go on the website. This is where you provide the all the information about your business. From the history of your business to the offer, through well-written text, you have to impart knowledge to your we...

  Corporate Video Marketing has become synonymous with the launch of a business or brand. It is an essential component that drives your business towards prosperity! There are many marketing techniques that have been growing rapidly in the last few years. Some are useful, and some others are only popular. Whether it is a blog or a product marketing website, it must help your current and potential clients/customers make a quick decision with effective facts and figures. Explainer Videos are one such technique that tackles this need in a good way. Let’s get to know what actually explainer videos are. Instantly viral Brands need visually appealing content that goes viral instantly to increase their stake on social media for attracting customers towards the brand. Going viral actually means sharing a piece of information many times, even in the millions, from when it is first posted. This happens because such a material piques the interest and attention of its viewers. Explainer...

  The web-centric video advertising has gained momentum and corporate videos have become a powerful way to reach masses and connect with potential customers. Riding on the wave of change in habits of people, branding companies in Pune have shifted their focus to creating corporate videos to convey the brand image and philosophy. The videos have given more return on investment nowadays than commercial advertising strategies. Following are some important reasons why businesses need to opt for corporate videos. Reach more customers The video sharing sites such as YouTube and Video can attract a lot of visitors by getting the videos across millions of people. As they have easy sharing options on social media sites and blogs, it is a cost-effective and efficient way to reach more customers. When viewers share content, it will increase brand awareness without costing a penny besides the production cost. This is impossible with conventional advertising commercials. However, updatin...

Explainer videos are one of the important parts of the business on educating consumers on how to use the product in the best way. It helps in reaching more consumers without being physically present to give a demonstration. However, using these videos efficiently is essential to gain widespread consumers base. They also help in creating brand awareness. One of the leading firms in Corporate video makers in Pune, Kaizen will definitely give your business a much-required boost to your company. If you are looking for a good video production company in Pune , Kaizen Design Studio is the perfect option!  Sweet and short Explainer videos are typically under three minutes, but the best ones are often shorter, between one and two minutes. The objective of a good explainer video is to deliver a business idea in just a few seconds. Kaizen Design Studio is a well renowned corporate video makers in Pune. We are teamed up with skilled video makers. Problem-solving approach People stri...

Your corporate video  is ready promotion of corporate video is nothing but the promotion of your brand. This video will send a message about your brand and create an identity in people’s minds. Following are some of the ways in which you can promote your brand through a corporate video. You have made a mesmerizing and innovative video by incorporating creative storytelling and other ideas. You have spent talent, resources, and time in creating the best video to present your business, products & services, and its philosophy. Video campaign on social media Based on the time people spend on social media, promoting the video on social media platforms would give great benefits. These platforms are best places where people are more likely to share, like, and comment on videos, which would increase the viewers. Running a campaign would help in strategizing and gaining more views and exposure to the brand. Include a call to action such as share and landing page link in the caption...